Satisfi Labs is a conversational experience platform designed to help organizations build stronger relationships with their customers through connected outbound campaigns and AI-powered inbound chat solutions. Satisfi Labs brings together marketing, guest experience, and sales teams through intelligent journey management and unified data, aiming to turn every customer interaction into an opportunity for engagement and repeat business.
How does Satisfi Labs' platform work?
At its core, Satisfi Labs provides a SaaS solution focused on automating and enhancing customer communications for businesses in sports, entertainment, tourism, and related sectors. The platform is structured around a 'Three Engine Ecosystem':
- AI Agent Engine: Enables organizations to build and deploy AI agents that autonomously manage customer conversations, offer personalized support, and drive user actions across various digital channels.
- Marketing Engine: An integrated marketing automation system that manages outbound campaigns—spanning email, SMS, WhatsApp, and more—streamlining customer outreach in a single workflow.
- Live Chat Engine: Connects AI-driven support with human agents, allowing for seamless escalation from automated chat to live assistance when more complex support is required.
This multi-engine approach enables clients to unify communications, manage customer journeys intelligently, and collect actionable data for continuous improvement.
Who uses Satisfi Labs?
Satisfi Labs serves over 450 clients, predominantly in the B2B SaaS landscape for sports, entertainment, and tourism. The platform is used by organizations such as:
- Orlando Magic
- Oklahoma City Dodgers
- Mall Of America
- Georgia Tech Athletics
- Riverbanks Zoo & Garden
- Georgia Aquarium
- Tampa Bay Buccaneers
- Major League Baseball
- Atlanta Braves
- Minnesota Vikings
- Macy's
- US Open
- and many others across venues, attractions, and live events
Satisfi Labs’ solution is leveraged by teams in ticketing, marketing, customer success, and guest experience, supporting high-volume, real-time customer engagement scenarios.
What makes Satisfi Labs different?
Satisfi Labs distinguishes itself with its focus on relationship-building through both outbound and inbound conversational journeys, bringing together marketing automation, AI chat, and live support into a unified platform. Its emphasis on intelligent journey management and data unification helps clients turn every customer interaction into a measurable opportunity for engagement and revenue growth. The company has also received recognition, including being ranked #13 on Quartz’s 2023 list of Best Companies for Remote Workers, and is backed by notable investors such as Google, MLB, and TechStars.
Who leads Satisfi Labs?
Satisfi Labs was founded and is led by a diverse team with expertise in software, AI, marketing, and customer experience. Key members include Don White (CEO & Co-founder), Randy Newman (Chief Product Officer & Co-founder), Danika Wong (CMO & Head of Marketing Engine), and others overseeing product, technology, revenue, and partnerships. For a full team list and more details, visit the Satisfi Labs About page.
Where is Satisfi Labs based, and how big is the company?
Satisfi Labs is a privately held software company headquartered in Tampa, Florida, United States. The company has between 51-200 employees.
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