What Does Loyalty Juggernaut Do?

    Learn about what Loyalty Juggernaut does, their services, and key information.

    What Does Loyalty Juggernaut Do?

    Name: Loyalty Juggernaut

    Headquarters: Palo Alto, California

    Employees: 201-500

    Loyalty Juggernaut is a Palo Alto-based software company specializing in next-generation loyalty and customer engagement solutions for global brands. Loyalty Juggernaut (LJI) provides the GRAVTY digital transformation platform, designed specifically for ecosystem-centric loyalty programs across industries such as airlines, hospitality, retail, food & beverages, financial services, telecommunications, and diversified business groups.

    GRAVTY is engineered with modern technologies including serverless computing, microservices, AI/ML, and big data to address the limitations of traditional loyalty platforms. The platform enables brands to comprehensively meet digital customer expectations by offering flexibility, scalability, and advanced data-driven personalization.

    How was Loyalty Juggernaut started?

    Loyalty Juggernaut was founded by a team with deep experience in loyalty, technology, and industry partnerships. The founding team includes Folker Heim, Arnab Goswami, Sharifah Afrini, Dr Nejib Ben-Khedher, Kashmira Motiwalla, and Josh Kahn. Their backgrounds span leadership roles in hospitality, telecommunications, retail, and cloud technology, contributing to the company’s expertise in building robust loyalty solutions.

    What does the GRAVTY platform offer?

    GRAVTY is built to power large-scale, multi-brand, and cross-industry loyalty ecosystems. Key features include:

    • Support for complex, ecosystem-centric loyalty programs
    • Real-time personalization and engagement using AI and big data
    • Serverless architecture for scalability and reliability
    • Integration capabilities for diverse brands and partners

    These capabilities help brands reimagine their loyalty programs, making them more agile and effective in the digital era.

    Who uses Loyalty Juggernaut?

    Loyalty Juggernaut’s client base includes leading global organizations running award-winning loyalty programs. Notable customers include:

    • Global Hotel Alliance (GHA)
    • Deutsche Telekom
    • GalaxyJoy
    • Emirates Skywards
    • Majid Al Futtaim
    • WestJet
    • Liverpool
    • Shoppers Stop
    • Viva
    • Vivo
    • dTelecome
    • Compato
    • Baz
    • Spin Premia

    These brands operate in industries such as travel, retail, telecom, and financial services, reflecting the versatility of the GRAVTY platform.

    What makes Loyalty Juggernaut different?

    Loyalty Juggernaut stands out for its ecosystem-centric approach, enabling seamless integration across multiple brands and industries. The company’s use of advanced technologies (e.g., AI/ML, serverless) and its focus on real-time, data-driven engagement set it apart from traditional loyalty solutions. Collaboration with industry leaders—such as AWS for infrastructure—further strengthens its market position.

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