What Does General Agency AI Do? - Company Overview

    Learn what General Agency AI does, their products and services, target market, and business model.

    What Does General Agency AI Do? - Company Overview

    Name: General Agency AI

    Headquarters: San Francisco, California

    Employees: 2-10

    General Agency AI is the company behind Tessa, an AI-powered coworker designed to automate complex, decision-heavy workflows for modern teams. Tessa transforms natural language instructions into powerful, editable workflows that run directly in the browser, aiming to eliminate the need for manual repetition, drag-and-drop builders, or engineering expertise.

    Tessa acts as an AI Chief-of-Staff, capable of tasks such as researching with high web accuracy, extracting large tables from websites (including those behind paywalls or logins), and integrating with knowledge bases by reading large files. The platform is built to handle end-to-end processes like invoice processing, report building, and support ticket management, adapting to users’ tools and evolving based on their instructions.

    A recent major update, 'Tessa Workflows,' introduced a visual builder that enables users to automate entire processes previously too complex for traditional no-code tools. This feature allows workflows to combine browser actions and APIs, include conditional logic, branches, and loops, maintain context across steps, and run on schedules or be triggered programmatically.

    Who uses General Agency AI?

    General Agency AI targets modern teams and organizations that need to automate repetitive or complex business processes without relying on engineering resources. Its flexibility and browser-based approach make it suitable for operations, support, finance, and other business units looking to streamline workflows or handle large-scale information extraction and processing. Specific customer names have not been disclosed publicly.

    What makes General Agency AI different?

    Tessa stands out by offering:

    • Natural language-driven workflow creation (no coding or drag-and-drop builders required)
    • High-accuracy web research and data extraction, overcoming paywalls and login barriers
    • Deep integration capabilities (knowledge bases, large files, Google Calendar, Gmail, Google Drive – some features coming soon)
    • The ability to learn new workflows from video chat (upcoming feature)
    • A focus on highly complex, decision-heavy automation that typically requires manual intervention

    How was General Agency AI started?

    General Agency AI was founded by Mo Nasir (CEO) and Harvey Hu (CTO). Mo Nasir previously worked at NVIDIA on self-driving car technology, inventing motion controllers with reinforcement learning and securing multiple patents. Harvey Hu specialized in machine learning at Google and TikTok, where he built recommendation algorithms at scale. Their combined expertise in AI, automation, and machine learning led to the creation of Tessa, an AI browsing agent aimed at surpassing existing alternatives in capability and adaptability.

    Who are General Agency AI's competitors?

    General Agency AI operates in the automation and AI workflow space, where competitors may include no-code and low-code automation tools, robotic process automation (RPA) platforms, and AI agents designed for business process automation. However, Tessa differentiates itself by focusing on natural language workflow creation, browser-native operation, and the ability to automate processes that typically exceed the limits of traditional tools.

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