Veles is a pricing enablement platform designed to help sales teams close larger deals with confidence. Veles delivers an advanced quoting experience that enables teams to position value and accelerate deal cycles, all while integrating seamlessly with existing CPQ systems.
The platform leverages pricing AI trained on a company’s commercial strategy, CPQ product and packaging logic, deal desk approval requirements, and closed-won benchmarks. This allows sales organizations to generate tailored proposals, branded presentations, and customizable web portals with just one click. Veles supports seamless integration with Google Slides and Docs templates, and provides branded PDFs and buyer engagement tracking to help sales teams maintain control and insight throughout the process.
How Was Veles Started?
Veles was founded by Brian Ripp-Field, Patrick Koperwas, Simon Ooley, and Charles Feller. The leadership team brings experience in sales technology, pricing strategy, and software development, shaping Veles into a solution that addresses common challenges faced by B2B sales teams.
Who Uses Veles?
Veles primarily serves B2B organizations looking to enhance their sales and pricing operations without overhauling their existing CPQ systems. Notable customers include Procore, Euna Solutions, Maybern, XOi, Orca, and Buildr. These companies use Veles to streamline quoting, improve proposal quality, and make data-driven pricing decisions.
What Makes Veles Different?
Veles stands out for its focus on augmenting, not replacing, current CPQ workflows. By training its AI on a client’s commercial context and historical deal data, Veles enables more precise quoting and buyer engagement, helping sales teams position value effectively and accelerate approvals. The platform’s quick proposal generation and deep integration with existing tools contribute to an efficient and user-friendly experience.
Who Are Veles' Competitors?
Veles operates in the pricing and sales enablement space, where it may compete with traditional CPQ vendors and pricing optimization tools. Its approach of working alongside, rather than replacing, existing CPQ systems is a unique differentiator in the market.
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