Claim (claim.co) is a social shopping platform designed to help food & beverage (F&B) and retail brands acquire and retain customers through rewards-driven engagement. By combining real-time purchase data with cash-back incentives—called "Claims"—the platform uses an AI-powered algorithm to attract Gen Z consumers to local restaurants and coffee shops, delivering repeat, high-value customers to its partners.
Unlike traditional advertising, Claim enables brands to reward users directly for making purchases, offering a pay-per-acquisition model that minimizes marketing risk and maximizes measurable ROI. Users simply link their payment cards, shop or dine at participating locations, and earn cash back when they spend, often in the company of friends. This approach turns everyday spending into a social, gamified experience, making customer acquisition and retention more engaging and cost-effective for brands.
How Was Claim Started?
Claim was founded by a team with expertise across software development, growth, business development, and design. The founding leadership includes Sam Obletz (CEO), Tap Stephenson (CTO), Caroline Jung (Head of Growth), and other team members with backgrounds in engineering, marketing, and business operations. Their combined experience drives Claim's focus on leveraging technology and real-time data to disrupt traditional customer acquisition strategies in the F&B and retail industries.
Who Uses Claim?
Claim primarily serves F&B and retail brands aiming to reach and retain Gen Z and younger millennial consumers. The platform is especially relevant for restaurants, coffee shops, and retailers looking for a more engaging, performance-based alternative to standard digital advertising. While specific customer names are not listed, the model is designed for brands seeking to build loyalty and drive repeat visits from high-value customers through targeted rewards.
What Makes Claim Different?
- Viral social shopping experience that encourages group participation and card-linked offers.
- AI-powered recommendations based on real-time purchase data to drive repeat business.
- Pay-per-acquisition model for brands, reducing risk and ensuring marketing spend delivers tangible results.
- Focus on Gen Z engagement, leveraging rewards instead of traditional ads to create authentic connections with younger consumers.
Leadership Team
Claim's leadership team brings expertise from across software, growth, and design:
- Sam Obletz (CEO)
- Tap Stephenson (CTO)
- Caroline Jung (Head of Growth)
- Joseph Kim (Software Engineer)
- John Crowley (Head of BD)
- Luke deWilde (Head of Marketing)
- Charlie Hartzell (Head of Design)
- Sofia Dominguez (Head of BizOps)
The team is based in Boston, United States, and continues to expand their technology and brand network.
Use PromptLoop to Uncover Company Data
Looking for more company insights like this? PromptLoop helps you go deeper, providing unique data points and analysis on companies like Claim and many others. Automate your research and find the information that matters most. Discover how PromptLoop can accelerate your market intelligence. Get A Free Demo to learn more.