Mindful is a customer experience software company that enables businesses to deliver seamless, multi-channel engagements and build long-term brand loyalty. As part of Medallia, Mindful specializes in solutions that help organizations connect with their customers across phone, web, social media, text, and voice, focusing on reducing wait times and streamlining interactions.
Mindful's core offering centers on its callback technology, originally developed in 1995, and has since evolved into a broader platform for managing customer and employee experiences. Their technology allows companies to collect, route, and respond to customer inquiries efficiently, integrating easily with existing systems—often within days—to deliver answers and support at the most convenient times for both customers and brands. By minimizing wait times, eliminating repetitive information requests, and reducing transfers, Mindful helps enterprises meet rising consumer expectations for fast, frictionless support.
How was Mindful started?
Mindful was established with a focus on transforming how brands interact with their customers, beginning with the invention of the original callback solution in 1995. Over nearly three decades, Mindful has leveraged its expertise to serve some of the world's most recognized brands, continuously updating its technology to stay ahead of evolving customer demands.
Who uses Mindful?
Mindful serves enterprise clients looking to enhance customer engagement and loyalty through more efficient support experiences. Notable customers include:
- Hello Fresh
- American Airlines
- Lowe
- Prudential
- US Bank
- Uhaul
These organizations use Mindful to manage high volumes of customer interactions across multiple channels, aiming to deliver consistent and positive experiences.
Leadership Team
Mindful is led by a team of experienced executives known for expertise in experience management, enterprise software, and customer engagement technologies. Key leaders include:
- Mark Bishof (Chairman and CEO)
- Sid Banerjee (Chief Strategy Officer)
- Bas Brukx (Chief Financial Officer)
- Ram Ramachandran (Chief Transformation Officer)
- Fabrice Martin (Chief Product Officer)
- Jamie Hunter (Chief of Staff and Head of Corporate Development)
- Karl Knoll (General Counsel)
- Ben Brewer (Chief Revenue Officer)
- Carrie Parker (Chief Marketing Officer)
- Stefanie Wittner (Chief People Officer)
- Robert Baca (Chief Technology Officer)
- Jodi Searl (Chief Experience Officer)
- Tim Duranleau (SVP, Global Marketing)
Their combined backgrounds span software development, business intelligence, AI-powered solutions, marketing, legal, and operations, supporting Mindful’s commitment to delivering advanced customer experience technology.
Where is Mindful based?
Mindful is headquartered in Akron, Ohio, United States, and operates as a privately held company within the software development industry.
For more details on Mindful's history and leadership, visit their About page.
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