What Does Awesome Motive, Inc. Do?

    Learn about what Awesome Motive, Inc. does, their software tools, and key company information.

    What Does Awesome Motive, Inc. Do?

    Name: Awesome Motive, Inc.

    Headquarters: West Palm Beach, Florida, United States

    Employees: 201-500

    Awesome Motive, Inc. is a software development company specializing in building tools and resources designed to help small businesses grow and compete online. The company is best known for creating a suite of popular WordPress plugins and SaaS products, including WPBeginner, OptinMonster, MonsterInsights, WPForms, SeedProd, Smash Balloon, All In One SEO, and PushEngage.

    Their core focus is on developing user-friendly solutions that make it easier for non-technical users and entrepreneurs to build, manage, and promote their websites. Awesome Motive's products span categories such as lead generation, analytics, forms, search engine optimization, website building, and social media integration.

    Over 25 million websites use Awesome Motive's software, making it a significant player in the WordPress and broader SMB digital solutions market. The company emphasizes accessible training and practical tools, aiming to level the playing field for small businesses against larger competitors.

    How Was Awesome Motive, Inc. Started?

    Awesome Motive, Inc. was founded by Syed Balkhi, who started WPBeginner in 2009 to help non-technical small business owners learn how to build and grow their websites. His experience and focus on practical, easy-to-use digital solutions set the foundation for the company's portfolio of products. You can learn more on their About page.

    Who Uses Awesome Motive, Inc. Products?

    Awesome Motive primarily serves small businesses, entrepreneurs, website owners, and marketers seeking to enhance their online presence without needing advanced technical skills. Their wide range of plugins and tools are favored by businesses looking to improve lead generation, analytics, SEO, and website functionality. With over 25 million active installations, their user base spans across industries and regions.

    Where Is Awesome Motive, Inc. Located and How Big Is the Team?

    The company is headquartered in West Palm Beach, Florida, United States, and operates as a fully remote organization. Awesome Motive has more than 260 team members working from over 40 countries worldwide, reflecting its global reach and distributed work culture.

    What Makes Awesome Motive, Inc. Stand Out?

    Awesome Motive is recognized for its focus on intuitive user experiences and continuous innovation in the WordPress ecosystem. Their rapid growth, widespread adoption, and commitment to supporting small businesses have positioned them as thought leaders in the digital solutions space.

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