Yellow is an AI startup focused on transforming advanced 3D generation technology into powerful creativity tools and products for digital creators and studios. Based in Palo Alto and founded in March 2023, Yellow develops software that enables professional game-makers, creative studios, and digital world builders to rapidly realize and scale their visions using next-generation 3D AI.
Yellow's core offering centers around leveraging artificial intelligence to amplify human creativity and expression. Their suite of tools is designed to accelerate the creation of complex 3D content, empowering users to build and share more expansive, immersive experiences in less time. This approach aims to serve the growing needs of industries such as gaming, virtual production, and digital world-building.
How was Yellow started?
Yellow was founded by a team of leading scientists, technologists, and creative professionals:
- Mandeep Waraich (Founder and CEO): Former Head of Product at Google and founder of Adio Inc., with an MS from Stanford University Graduate School of Business.
- Vincent Sitzmann, PhD (Co-founder and Chief Scientist): Professor at MIT, previously with Google AI, and recognized for his work in scene representation and 3D learning.
- MC Lavoie (Head of Commercialization): Former professional artist at Unity and strategic partnerships lead at Ubisoft, with an MA from Concordia University.
- Christian Rupprecht, PhD (Scientist): Professor at Oxford University, specializing in unsupervised 3D learning and visual geometry.
- Ludwig Schmidt, PhD (Scientist): Professor at Stanford University, expert in large-scale model training, and co-lead of major open AI initiatives like OpenCLIP and LAION-5B.
Their collective backgrounds in AI, graphics, gaming, and product development form the foundation for Yellow's mission to empower digital creators with state-of-the-art technology.
Who uses Yellow?
Yellow's platform is designed for:
- Professional game developers seeking to expedite 3D asset creation
- Creative studios producing digital content or virtual experiences
- Digital world builders and metaverse creators requiring scalable, advanced tools for 3D environments
These users benefit from Yellow's ability to reduce the time, cost, and complexity traditionally associated with high-quality 3D content development.
Where is Yellow located and how is the team structured?
Yellow is headquartered in Palo Alto, California, but operates as a fully distributed company. Its team spans the US, Canada, UK, Germany, Poland, and other locations, reflecting a global approach to talent and collaboration.
What differentiates Yellow?
Yellow stands out by blending cutting-edge 3D AI research with practical, powerful creative tools tailored for professionals. Their focus on amplifying human creativity—rather than replacing it—positions them uniquely in the creative technology market. The company's culture emphasizes growth mindset, remote ownership, and a pioneering spirit for innovation in uncharted territory.
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