What Does WireWheel Do?

    Learn about what WireWheel does, their services, and key information.

    What Does WireWheel Do?

    Name: WireWheel

    Headquarters: Arlington, Virginia, United States

    Employees: 51-200

    WireWheel is a privacy and data protection software company that provides enterprises with a software-as-a-service (SaaS) platform to manage and automate their privacy programs. WireWheel enables organizations to address privacy regulations, streamline compliance, and protect sensitive data across their operations.

    Founded in 2016 by a team of privacy and technology experts, WireWheel focuses on simplifying how businesses meet privacy requirements and manage consumer data. Their platform is designed to be easy to use, allowing teams to handle complex privacy workflows, respond to data subject requests, and maintain ongoing compliance with global privacy laws.

    How was WireWheel started?

    WireWheel was established by experts with deep backgrounds in privacy, cybersecurity, and software development. The founding team includes Arlo Gilbert (CEO & Founder), Scott Hertel (CTO & Founder), and Rachael Ormiston (Chief Privacy & Trust Officer), among others. Their combined experience in technology startups, privacy program management, and enterprise software development has shaped WireWheel's approach to solving privacy challenges for large organizations.

    Who uses WireWheel?

    WireWheel serves a diverse set of enterprise customers, including financial institutions, telecom providers, and well-known consumer-facing brands. Notable customers include:

    • Ping Golf
    • Newegg
    • AMC Theatres
    • JD Supra
    • Sierra Nevada
    • Sesame Workshop
    • Broadridge Financial
    • New Relic
    • Linux Foundation
    • Boston Medical Center
    • Sprinklr
    • Rodd and Gunn
    • BuzzRX
    • Loves
    • White Castle
    • Lattice
    • TBG Security
    • Demio
    • Herschend Family Entertainment
    • Reshoevn8r
    • Autorola

    This broad customer base demonstrates WireWheel's applicability across industries that require robust privacy program management.

    What makes WireWheel different?

    WireWheel's differentiation lies in its deep privacy expertise and its focus on building collaborative, user-friendly software for privacy management. The company is backed by prominent investors such as PSP Growth, New Enterprise Associates, and the Rise of the Rest Fund. WireWheel's leadership team brings experience from privacy, cybersecurity, and SaaS, ensuring that the platform addresses real-world needs in privacy compliance and data protection.

    Leadership Team

    WireWheel's leadership includes:

    • Arlo Gilbert: CEO & Founder, with over 25 years of experience in technology startups.
    • Rachael Ormiston: Chief Privacy & Trust Officer, expert in global privacy and cybersecurity.
    • Scott Hertel: CTO & Founder, experienced systems architect.
    • Skye McCullough: Chief Customer Officer, leading customer success and implementation.
    • Dustin Joost: Chief Revenue Officer, building revenue organizations.
    • Dru Jacobs: Chief Marketing Officer, veteran B2B SaaS marketer.
    • Joe Bulger: SVP Product & Engineering, leader of multi-product engineering teams.
    • Ryan Macia: Chief Financial Officer, with experience in B2B SaaS finance.

    Learn more about WireWheel on their About page.

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