Treinta is a digital ledger app designed specifically for Latin American microbusinesses, enabling easy transaction recording, real-time business tracking, and access to digital financial tools.
The Technology That Enabled Treinta
Treinta's core platform allows users—primarily small merchants and microbusinesses—to digitally record sales, assign inventory items, and instantly view evolving business metrics. This replaces traditional pen-and-paper bookkeeping with a mobile-first, intuitive solution. Treinta also integrates a B2B marketplace and digital payment services, supporting users as they grow beyond basic accounting needs. The app's widespread adoption—over 5 million users across 18 countries—demonstrates how mobile technology and growing digital acceptance in Latin America have enabled solutions like Treinta to thrive.
Who Uses Treinta?
Treinta primarily serves microbusinesses and small retailers throughout Latin America, especially in countries like Colombia and broader regions where informal commerce is significant. Users value Treinta for its simplicity, real-time insights, and ability to manage daily operations digitally. The platform targets businesses that may not have access to traditional accounting systems, helping them formalize and grow with modern financial tools.
Who Are Treinta's Competitors?
Treinta operates within the Latin American fintech and digital accounting space, competing with:
- Alegra: A cloud-based accounting software for small businesses and freelancers in Latin America, known for its intuitive interface and customizability.
- Intugo (intugo.co): Provides small business accounting services in Mexico, focusing on outsourcing and support.
- Biz Latin Hub (bizlatinhub.com): Offers consulting on tax and accounting compliance across Latin America.
- Vintti (vintti.com): Focuses on outsourced accounting services across several Latin American markets.
These competitors serve overlapping customer bases but may differ in their emphasis on cloud accounting, outsourced services, or consulting, whereas Treinta's strength lies in its mobile app tailored for microbusinesses and its integrated marketplace and payments features.
Use PromptLoop to Uncover Company Data
Looking for more company insights like this? PromptLoop helps you go deeper, providing unique data points and analysis on companies like Treinta and many others. Automate your research and find the information that matters most. Discover how PromptLoop can accelerate your market intelligence. Get A Free Demo to learn more.