SamCart is an e-commerce platform designed specifically for creators, enabling users to build visually appealing online stores, showcase digital and physical products, and optimize every step of the checkout process to help convert more visitors into paying customers. SamCart provides tools to simplify selling online, aiming to empower entrepreneurs by increasing the value of each purchase and streamlining site management for non-technical users.
How was SamCart started?
SamCart was founded by Brian and Scott Moran, entrepreneurs who previously created Train Baseball. They started SamCart after recognizing the challenges digital creators faced with existing e-commerce solutions. Their goal was to build a platform tailored to the unique needs of online creators, helping them launch, sell, and grow their businesses efficiently. The founding team also includes Harrison (Engineering), Danielle (Customer Support), Garrett (Product), Sara (CreatorU), and McKenna (People).
What does SamCart offer?
SamCart’s core offering is an easy-to-use e-commerce software platform that lets creators:
- Build customizable sales pages and full websites
- Integrate flexible checkout flows optimized for conversion
- Upsell and cross-sell products to increase order value
- Manage digital product delivery and customer access
- Access analytics and marketing tools to track performance
The platform is used by over 22,000 entrepreneurs who have collectively sold over $2.5 billion worth of products through SamCart.
Who uses SamCart?
SamCart primarily serves creators, entrepreneurs, and small businesses selling digital products, courses, memberships, and physical goods. Notable customers include Kimberly Ann Jimenez, Will Hamilton, Daniela Saioni, John Florey, Lewis Howes, Nicole Walters, Jenna Kutcher, Konscious Keto, Top Speed Golf, AJ Smart, Marie Forleo, Pat Flynn, and many others across various niches like online education, fitness, and media.
Where is SamCart based and how big is the team?
SamCart is a privately held company headquartered in Austin, Texas, United States, with a team size ranging from 51 to 200 employees. You can learn more about their mission and team on their About Us page.
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