Replika Software Inc. is a social selling solution that enables brands to activate and manage their network of social sellers—including sales associates, ambassadors, and peer-to-peer sellers—to drive online inspiration and sales. Replika Software Inc. provides a platform for brands to empower these networks, making it easier for companies to leverage personal relationships and digital channels for direct sales.
The company's core offering is a software platform tailored to brands looking to harness the power of social selling. By connecting brands with their extended sales networks, Replika Software helps these organizations scale word-of-mouth marketing and social commerce, allowing associates and brand ambassadors to create shoppable content, share product recommendations, and track sales performance online. This approach is particularly impactful for industries like fashion, beauty, and lifestyle, where peer influence significantly affects purchasing decisions.
Replika Software stands out through its strategic partnerships and recognition in the luxury and technology sectors. The company is part of La Maison des Startups at LVMH and the Microsoft for Startups program. It has secured Series A funding from both LVMH Luxury Ventures and L'Oreal BOLD Ventures, highlighting its credibility and relevance in the luxury and beauty markets.
How was Replika Software Inc. started?
Replika Software was founded by a team with deep experience in fashion, technology, and digital transformation. Notably, Kareen Mallet, a former Senior Fashion Director at Neiman Marcus and Bergdorf Goodman, and Corey Gottlieb, who has a background in media and technology startups, co-founded the company. The founding team also includes Sheri Elowsky (CFO), Luis Trujillo (Frontend Developer), Ramkarthik Krishnamurthy (Software Engineer), Ashwin Dayal (CTO), and Kristen Kaplan (Director Customer Success). Their combined expertise spans luxury retail, software development, and digital architecture.
Who uses Replika Software Inc.?
Replika Software primarily serves brands aiming to boost e-commerce through social selling strategies. An example client is the fashion brand LK Bennett, illustrating the platform’s relevance for companies with a strong retail or lifestyle focus. The platform is well-suited to organizations in luxury, fashion, beauty, and related industries that benefit from leveraging personal networks for sales.
What makes Replika Software Inc. unique?
Replika Software’s integration into the ecosystems of major luxury and technology leaders, such as LVMH and Microsoft, provides it with both credibility and access to innovative resources. Its focus on empowering real-world sales associates and ambassadors through digital tools differentiates it from traditional e-commerce platforms, supporting brands in executing authentic, scalable social commerce strategies.
Where is Replika Software Inc. headquartered?
Replika Software is headquartered in New York, NY, United States, and operates as a privately held company with a team size of 11-50 employees.
For more about their mission or team, visit their About page.
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