Reloadly is a software company that provides businesses with APIs for sending digital prepaid rewards, including payment cards, gift cards, mobile airtime, and data bundles. Through its Reloadly platform, companies can easily distribute these prepaid products as gifts, rewards, or incentives to users and customers worldwide.
Reloadly's core offering centers around its easy-to-integrate Payout APIs. These APIs enable organizations—from startups to large enterprises—to access and send digital prepaid solutions efficiently. This helps businesses engage users, manage reward programs, and facilitate cross-border digital payments without the complexity of building in-house infrastructure.
What Services Does Reloadly Offer?
Reloadly's services include:
- Prepaid payment card distribution via API
- Gift card delivery for a variety of brands
- Mobile airtime top-up and data bundle transfers globally
- Tools for managing digital rewards and incentive programs
This suite of services is designed to streamline the process of sending digital value, making it simpler for companies to offer rewards, run marketing campaigns, or provide financial incentives across multiple regions.
Who Uses Reloadly?
Reloadly serves a broad range of clients, from technology startups to major global organizations. Notable customers include:
- Tiktok
- Rebtel
- Ayoba
- Unicef
- Linkaja
- Crypto.com
These companies leverage Reloadly's platform to power digital rewards, user engagement, and seamless cross-border payments.
How Was Reloadly Started?
Reloadly was founded by a team with expertise in fintech, software, and operations. The founding team includes Enrique Hirlemann (CEO), Dren Lubovci (Head of Operations), Emmanuel Piard (Co-Founder, CTO), and Michel Francis (Co-Founder, Strategic Adviser). The company is headquartered in Miami, Florida, and operates as a privately held business with 51-200 employees. You can read more about their background and story on their About page.
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