Relevize is a software platform that helps technology companies transform their channel partners—such as value-added resellers (VARs)—into highly effective digital marketing channels. Through its solution, Relevize enables both vendors and their partners to drive high-quality leads, increase brand engagement, and boost awareness, ultimately resulting in growth for all parties involved.
How does Relevize work?
Relevize provides technology companies with tools to empower their channel partners to run digital marketing campaigns more efficiently. By streamlining campaign management and optimizing lead generation, Relevize helps partners become an extension of the vendor's marketing team in the digital space. This approach benefits vendors by expanding their reach and benefits partners by generating more business opportunities.
Who uses Relevize?
Relevize primarily serves B2B technology vendors looking to maximize the performance of their channel partnerships. Their client roster includes notable companies such as:
- Verkada
- New Relic
- Atlassian
- Stratus
- Apptio
- Sonatype
- Chili Piper
- Cybereason
- Scale
- Imperva
- Ivanti
- Zscaler
- Trimble
- Watchguard
This demonstrates their focus on serving leading technology companies in need of scalable partner-driven marketing solutions.
What makes Relevize different?
Unlike traditional channel enablement tools, Relevize focuses on making partners true digital marketing channels—helping both vendors and partners realize shared growth. Their expertise in digital demand generation and campaign execution through partners distinguishes them in the software development industry.
Where is Relevize based and how big is the team?
Relevize is a privately held company headquartered in Austin, Texas, United States. The company has between 11 and 50 employees.
Who founded Relevize?
The founding team at Relevize brings together a mix of expertise in software engineering, sales, technology leadership, and operations:
- Shay Seidmedova – Software Engineer
- James Degelder – Account Executive
- Gwen Faraday – Tech Lead
- Julia Martinelli – SDR Team Lead
- Jason Lee – Head of Administration
You can read more about their team and journey on their About page.
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