What Does LeadGenius Do?

    Learn about what LeadGenius does, their services, and key information.

    What Does LeadGenius Do?

    Name: LeadGenius

    Headquarters: Berkeley, CA, United States

    Employees: 51-200

    LeadGenius is an intelligent data services provider that helps businesses uncover and utilize hard-to-find B2B data tailored to their specific needs. LeadGenius specializes in sourcing vertical and international business data at scale, using a proprietary combination of technology automation and human expertise.

    The company addresses a common challenge in the B2B space: over 80% of relevant data remains undiscovered or underutilized by organizations. LeadGenius bridges this gap by providing customized data sets that enable businesses to identify new opportunities, expand into new markets, and personalize their outreach and sales strategies.

    LeadGenius stands out through its hybrid approach, blending advanced automation with experienced data professionals to deliver highly targeted information. This model allows clients to access data that is often missed by traditional data providers or standard automated tools.

    Who Uses LeadGenius?

    LeadGenius serves a diverse range of companies, including major technology firms, financial institutions, and fast-growing enterprises. Notable customers include:

    • Snowflake
    • Amazon Marketplace LATAM
    • PayPal
    • Salesforce
    • DoorDash
    • Autodesk
    • Paycor
    • Google EDU
    • Microsoft
    • eBay
    • Intercom
    • Weebly
    • FinancialForce
    • Signifyd
    • Enigma
    • Indeed
    • CDK Global
    • Fortune 500 commercial banks
    • Oasis Marinas

    These clients leverage LeadGenius to access hard-to-find B2B data for sales, marketing, and expansion initiatives.

    How Was LeadGenius Started?

    LeadGenius was founded by a team with deep expertise in sales, product development, and data services. The founding team includes Mark Godley (Chief Executive Officer), Zeb Couch (Vice President of Sales), Duncan Winter (Vice President of Product and Engineering), Derek Rahn (Vice President of Demand Generation), and Marius Bozgan (Senior Director of Implementation). The company is headquartered in Berkeley, CA, and is backed by leading Silicon Valley investors such as Sierra Ventures, Lumia Capital, Javelin Venture Partners, and SJF Ventures. You can learn more about their leadership and story on their About page.

    What Makes LeadGenius Different?

    Unlike traditional data vendors, LeadGenius combines automation technologies with human analysts to deliver bespoke B2B data solutions. This dual approach enables the discovery and verification of high-quality, actionable data, particularly for vertical markets or international contexts where standard databases may lack coverage.

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