Kaso is a B2B platform that connects restaurants with food suppliers to streamline and optimize the ordering process. Kaso, formerly known as Elkaso, operates as the largest B2B ordering marketplace for restaurants and suppliers in the Middle East, focusing on saving time, reducing costs, and minimizing food waste through digital order management.
Kaso’s core offering revolves around digitizing the traditionally manual process of restaurant supply ordering. The platform enables restaurants to browse supplier catalogs, place orders, track deliveries, and manage the full procurement workflow from a single dashboard. By facilitating direct communication and transaction management between restaurants and suppliers, Kaso aims to improve efficiency, transparency, and reliability across the food supply chain.
What technology enables Kaso’s platform?
Kaso leverages cloud-based technology to centralize and automate B2B food ordering. The platform integrates features such as real-time order tracking, supplier management, and analytics. This technology reduces manual paperwork and miscommunication, helping both restaurants and suppliers operate more efficiently. The rise of digital transformation in the food service industry, especially in regions like the Middle East and North Africa, has driven rapid adoption of solutions like Kaso.
Who uses Kaso?
Kaso primarily serves restaurants of all sizes as well as food suppliers operating across the Middle East and North Africa. The solution is designed for restaurant owners, procurement managers, and supplier sales teams seeking to digitize and improve their procurement workflows. Its user base includes independent eateries, regional chains, and large-scale food suppliers looking to streamline their B2B operations.
Who are Kaso’s competitors?
Kaso competes in the B2B restaurant supply and online ordering technology space. Other notable companies and platforms in this market include:
- Choco – Provides live order processing and digital procurement for restaurants and suppliers.
- BlueCart – Offers B2B online ordering solutions for food service businesses.
- Flex Catering – An end-to-end catering and B2B ordering management platform.
- Lunchbox – Delivers multi-channel ordering and catering solutions for enterprise restaurants.
- Olo – Integrates catering and online ordering for restaurants.
- ChowNow and UpMenu – Focus on commission-free restaurant ordering systems, though with stronger emphasis on consumer-facing services.
- Square Online, App2Food, GloriaFood, and Checkmate – Provide online ordering and integration tools for restaurants.
While many competitors offer online ordering systems, Kaso distinguishes itself by focusing specifically on the B2B supply chain and procurement needs of restaurants and suppliers in the Middle East region.
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