Good Inc is a product development studio focused on solving real-world problems through innovative software solutions. Operating in the software development industry, Good Inc partners with organizations to design and build digital products that improve the human condition, drive business growth, and create social impact.
Good Inc distinguishes itself by placing people first in the product development process. The company has experience transforming startups into multi-million dollar organizations and empowering nonprofits with software designed for social good. Their team combines innovation, technical expertise, and strategy to deliver user-centric solutions while maintaining a strong commitment to equity, inclusion, and ethical technology practices.
Who are Good Inc's customers?
Good Inc serves a broad range of clients, from private companies to public sector organizations and nonprofits. Notable customers include:
- VoiceIQ
- TDNYC
- Rutgers
- NYC Gov
- Entre
- Nuxtaku
- Ardell
- Billy Gang
These partnerships reflect Good Inc's versatility in building products for diverse industries and missions, including education, government, technology, and social enterprise.
How was Good Inc started?
Good Inc was founded by a team with expertise in technology, product strategy, and creative leadership:
- Joseph Pulaski: Founder/CEO
- Asad Mahemood: CTO
- Daniel Rubenstein: COO
- Johnathan Mathews: CMO
The founding team brings a "hacker" mindset to the company, enabling them to quickly identify and develop products that meet real market needs. Their approach is centered on empathy for users and a belief in technology as a tool for positive change.
What makes Good Inc different?
Good Inc operates as a Public Benefit Company, prioritizing social impact and ethical software design alongside business outcomes. They are committed to:
- Creating software that removes unintentional barriers and fights discrimination
- Supporting net neutrality and a free, open internet
- Measuring success by mission achievement rather than profit alone
The company actively seeks to incubate "GOOD ideas" and serves as a launchpad for passionate individuals who want to use technology for the greater good. Good Inc values personal potential and lived experience over traditional credentials.
For more details on their mission and philosophy, see Good Inc's About page.
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