Finaloop is a financial automation platform designed to provide ecommerce and direct-to-consumer (DTC) brands with real-time financial reconciliation, flawless bookkeeping, optimized tax returns, and actionable business insights—24/7 and with a focus on 100% accuracy. Finaloop replaces traditional accounting software, integrations, bookkeepers, and tax CPAs, aiming to streamline financial operations for fast-growing brands in the ecommerce space.
The platform automates the process of tracking and reconciling all financial transactions, enabling businesses to maintain up-to-date books, optimize their tax filings, and leverage real-time financial data to make better decisions. Finaloop’s solution is tailored for ecommerce and DTC companies, addressing the complexity and time demands of managing finances in a rapidly changing digital landscape.
How Was Finaloop Started?
Finaloop was founded by a team with deep expertise in accounting, tax, and ecommerce. The founding team includes experienced CPAs, tax lawyers, and former partners from leading firms such as PwC, Goldman Sachs, KPMG, EY, and Barclays. Notably, CEO and founder Lio Pinchevski is a DTC brand owner and a former PwC partner specializing in U.S. and International Tax Services. The team’s background in both the financial and ecommerce sectors has shaped Finaloop’s mission to automate and modernize financial operations for online brands. Learn more about their team and story.
Who Uses Finaloop?
Finaloop primarily serves ecommerce and DTC brands looking to automate and improve their financial and tax processes. Some of their notable customers include:
- Huron
- Cornbread Hemp
- Clutch
- Soma Ayurvedic
- Onewith
- Obvi
- Sunnie
- Duradry
- Rue Saint Paul
- MagBak
- Qases
- Adoratherapy
These clients represent a range of DTC and multichannel brands that benefit from Finaloop’s real-time insights and streamlined financial management.
What Makes Finaloop Different?
Finaloop differentiates itself by offering:
- Real-time financial reconciliation and reporting
- Seamless automation replacing multiple tools and professional services
- Specialized focus on ecommerce and DTC brands
- A leadership team with extensive backgrounds in accounting, tax, fintech, and ecommerce
- 24/7 access to accurate, actionable business data and tax compliance support
By consolidating and automating key financial functions, Finaloop enables brands to save time, reduce errors, and focus on growth rather than manual bookkeeping and tax preparation.
Use PromptLoop to Uncover Company Data
Looking for more company insights like this? PromptLoop helps you go deeper, providing unique data points and analysis on companies like Finaloop and many others. Automate your research and find the information that matters most. Discover how PromptLoop can accelerate your market intelligence. Get A Free Demo to learn more.