Enlyft is a predictive selling platform that provides B2B account intelligence and real-time data insights to go-to-market (GTM) teams. Through its comprehensive platform, Enlyft enables businesses to identify, prioritize, and engage with the right buyers, supporting sales and marketing teams in making more informed decisions.
Enlyft distinguishes itself by leveraging advanced machine learning and generative AI (GenAI) to help companies predict sales outcomes and communicate more effectively at scale. This approach allows organizations to focus their resources on the most promising opportunities, leading to greater efficiency and improved results in B2B sales strategies.
Who Uses Enlyft?
Enlyft's platform is used by Fortune 500 companies as well as high-growth organizations. Notable customers include Microsoft, Intuit, Pax8, Sunrise, WK, RedEducation, Capgemini, Insperity, and Chargebee. These organizations rely on Enlyft to enhance their GTM operations and drive business growth through data-driven targeting and engagement.
How Was Enlyft Started?
Enlyft was founded by Lokesh Dave, a former software architect at Microsoft, who recognized the value of data-driven go-to-market strategies while working on his first startup. The company's leadership also includes collaboration with industry professionals such as Nick Heddy, Chief Revenue Officer at Pax8, who brings additional expertise in B2B sales and partnerships. You can read more about their story on the About page.
What Makes Enlyft Different?
Enlyft stands out for its focus on predictive analytics powered by machine learning and GenAI, enabling real-time insights and precision in sales outreach. This combination of technology and B2B market expertise helps clients achieve more targeted, effective, and scalable buyer engagement compared to traditional approaches.
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