Cirkled in is a data analytics-driven SaaS recruitment platform designed to help colleges and universities identify and recruit the best-fit high school students through holistic evaluation. Their secure, cloud-based ePortfolio system enables students to build comprehensive profiles that showcase achievements both inside and outside of school, including awards, certificates, and media files. This approach supports institutions in improving the effectiveness of their recruitment efforts, with a focus on boosting recruitment, retention, and graduation rates.
The platform not only allows students to present a complete picture of their skills and experiences for any application, but also leverages proprietary data analytics to match students with colleges where they are most likely to thrive. By doing so, Cirkled in aims to optimize recruitment outcomes for both students and educational institutions.
How Was Cirkled in Started?
Cirkled in was founded by a team with experience in education, business, and technology, including Reetu Gupta (CEO, recognized for her work in modernizing youth recruitment), Peggy G. Snyder (advisor and board member), Jill Nealey-Moore (cofounder), and Jeremy Lamb (Inside Sales Director). The founding team’s expertise spans sales, marketing, business development, and advisory roles, helping shape Cirkled in’s mission to transform student recruitment through technology.
Who Uses Cirkled in?
Cirkled in primarily serves colleges and universities seeking a more efficient and data-informed approach to student recruitment. The platform is also used by high school students who want to create and maintain a digital portfolio that can be shared with prospective institutions, thereby enhancing their chances of being recognized as a good fit. The core users include:
- Admissions and recruitment departments at higher education institutions
- High school students preparing for college applications
- Educational advisors and counselors supporting students in the application process
What Sets Cirkled in Apart?
Cirkled in differentiates itself with its holistic, data-driven approach to college recruitment. Unlike traditional systems that often rely on limited academic metrics, Cirkled in’s ePortfolio enables a broader evaluation of student potential. The use of proprietary analytics helps match students with institutions where they are likely to succeed, aiming for improved outcomes in recruitment efficiency and student retention.
Where Is Cirkled in Based?
Cirkled in is headquartered in Bellevue, Washington, United States, and operates as a privately held company with a team size of 11-50 employees.
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