Awen is an AI-powered creative operating system that provides a unified workspace for creating and editing content across text, images, video, and 3D. Awen is designed for natural interaction—users can type or speak to direct their work, refine ideas, and move seamlessly from concept to execution, with tools that adapt to individual styles and creative processes.
Awen integrates high-performance AI models, personalized assistants, and collaborative infrastructure into a single platform, enabling professionals to maintain clarity and control throughout their creative workflow. Everything operates via natural language, allowing users to communicate with the system in context and in their own style.
What Products and Services Does Awen Offer?
Awen offers a creative OS that includes:
- Content creation tools for text, images, video, and 3D assets
- Natural language interface (type or speak to direct, edit, and refine work)
- Personalized AI assistants that adapt to a user's preferences and process
- Collaborative features for hybrid teams and multidisciplinary creators
- Infrastructure that supports seamless concept-to-execution workflows
Who Uses Awen?
Awen is built for professionals across creative disciplines, serving:
- Designers
- Art directors
- Filmmakers
- Writers
- Hybrid and multidisciplinary teams
Notable clients and users include organizations such as Betc, Loewe, Federation Studios, Aquazurra, Boucheron, Australie GAD, Pomellato, Gobelins, Média Participations, Casaetna, and M6. These clients span advertising, fashion, media, and publishing sectors, reflecting Awen’s focus on high-end creative and collaborative environments.
What Makes Awen Different?
Awen distinguishes itself by combining:
- Natural language-driven interaction (type or speak)
- High-performance AI models tailored for creative work
- Personalized and adaptive creative assistants
- Collaborative infrastructure for teams
This approach offers professionals clarity and control at every step, aiming to reduce friction and enable more fluid creative processes than traditional, tool-based workflows.
Who Is Behind Awen?
Awen is backed by Y Combinator and was founded by a team with deep expertise in creative industries, AI, and platform design:
- Thibault Henriet (Founder): Experienced in creative production for advertising, fashion, media, and publishing.
- Pablo de Castro: Physics PhD, technology generalist, and former Head of Engineering at Reforestum.
- Antoine Garcia: Former builder at Pass Culture and Mos, both platforms serving millions in education and culture.
The team's diverse background supports Awen’s mission to streamline creative workflows with cutting-edge technology.
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